The national average for an online marketing expert is around $85,000 a year — $45,000 a year for an entry-level hire. Agencies can cost up from $3,500 to $10,000 a month —still pricey, but a better value with more experience and capabilities available.
Your business is unique and has its own marketing demands, so when deciding on a new hire, make sure it’s a specialist who can figure out what will work best for your company. They should be able to create a strategy that properly showcases your brand and promotes growth.
Can They Analyze Data? Do They Know SEO? Can They Write Content? Do They Know Email Marketing? Are They Savvy With Social Media?
Conduct a skills test to see how experienced they really are. Ask for testimonials and references so you have an idea of the ROI you are getting Have an in-depth interview and ask them how they would solve your problem.
Key Web has been helping small businesses grow since 2006. With a Fractional Marketing Service Plan, you can set the hours and budget while our team strategizes the best way to maximize your marketing spend.