Google needs to know who you are and what you offer. With your listing, you can establish your company website, control its presence and receive online data for you to monitor (like Google Reviews for example)
Google will see your website as informative and reputable, which they love. Good website content examples include what you do, how it benefits your customers and FAQs. Your homepage should average around 1,000-1,500 words.
Tap the right side to resume viewing the story →
Adding content to other channels is important to maintain your online presence. Post content regularly on social media channels relevant to your business to drive potential customers to your website.
Use keywords in your content to match user searches. If someone is searching for your service, what would they type? What location would they also include? This helps google understand what you offer and where you offer it.
• Keyword stuffing (too many keywords in your content/listing) • Getting your Google Business Profile listing penalized • Low-Quality backlinks • Forgetting to address hacks • Writing content for Google instead of writing for the reader