Professional, Responsive, Modern

Custom Web Design in Roanoke, VA

Gain more leads with a quality web design company that increases ROI

Your website acts as an online sales tool for your business. When you invest in a professional website design with customer-centered user experience, you can showcase your services online and increase conversion rates.

Find Success for Your Roanoke Business with Digital Marketing

Imagine having a website for your company that not only looks good, but is easy to navigate and understand. More potential clients can find it in search results, which leads to better business success.

Staying competitive online means investing in a professional custom website design that’s catered to your target audience.

Studies show that 42% of people will leave a website because of poor functionality. User experience is a must if you want to draw people in and convert them to customers.

The problem? Building an attractive website requires time, resources and expertise you may not have. That’s where we come in.

Key Web Concepts specializes in building custom websites for businesses in Roanoke. Our web designers will work with you to create a personalized design strategy that’s tailored to your goals and accurately showcases your services in the digital landscape.

You can get more customers in the door and get ahead of your competition when you have a website that effectively acts as a sales tool.


Successful Web Development in 3-2-1

Key Web’s unique custom website design and development process puts you at the forefront of the project. We take the time to understand your Roanoke company and its marketing needs and will maintain consistent communication throughout your project.

After the initial consultation, you’ll meet with our web designers for an in-depth discussion on your business. We explore your brand, unique selling points and business goals to create a guideline for the project and any future work.

Key Web builds your new website with your goals at the forefront. Our web designers create a custom site that showcases your services, reflects your brand and assists with business operations. Paired with quality user experience, your website will put you ahead of competing companies.

After your site has been optimized, we look to you for final approval before moving into the launch phase. Launching includes completing before and after quality assurance checks and providing you with a personalized WordPress training session to teach you how to operate the website.

Rank Higher With Initial SEO

When you search for services online, how far do you delve into Google? If you’re like everyone else, you probably rarely reach the bottom, or get to page two for that matter.

The #1 search result is 10 times more likely to receive clicks compared to the #10 spot. If you want your business to get seen in the search results, your website needs to rank high. More people will find your website, which increases online leads.

Key Web’s web design services can give you a website that’s aesthetically pleasing and search-engine friendly.

Your custom site is created with initial Search Engine Optimization (SEO) built into the design and copy. Our SEO specialists use foundational techniques to create data-driven content that’s Google-friendly and catered to your clients, putting you ahead of your competition.

And this is just the beginning. Initial SEO gives you a boost at launch, but Key Web’s monthly marketing and SEO plans can help you continue to climb the rankings. Our services provide constant content creation and website updates that enhance your site.

Key Web's Design Capabilities

Small Business Custom Web Design in Richmond VA - Key Web Concepts

WordPress Website (CMS)

Key Web builds all of our sites on a WordPress Content Management System so you can have full control over your website’s content. You can learn the basics of site management during our complimentary one-hour training session.

Small Business Custom Web Design in Richmond VA - Key Web Concepts

Custom Website Redesign

Older websites are known for having outdated designs and slow page speeds. Even just several years on the site can make it obsolete and turn customers away. If you want your business’s website to stay relevant, you need to redesign it every few years by upgrading to a modern design and current user preferences.

Small Business Custom Web Design in Richmond VA - Key Web Concepts

Responsive Web Design

With over 95% of the human population owning a smartphone, there’s a good chance most of them turn to their phones for daily content consumption. That’s why it’s essential to have a website that’s mobile and tablet-friendly, so it can reach these tech-savvy customers.

Small Business Custom Web Design in Richmond VA - Key Web Concepts

Web Hosting & Maintenance

There’s a lot that goes into having a website. In addition to creating it, you also have to have somewhere to house the site and then make regular updates to keep it functional. Key Web’s web hosting services and site maintenance services take the responsibility off your shoulders by actively monitoring and improving your website for you.

"There isn't a week that goes by that we don't get several new clients and/or potential clients from the search engine optimization that Key Web does for our website. All I can say is BAAM...give these guys a call."

Chris Simmons


"My company has worked with Key Web for more than two years and the excellent service we received on Day 1 is the same excellent service we receive today.

They built us a beautiful website (we still get compliments on it) and they are helpful and knowledgeable about every single question I bring to them."

Heidi Williams

Marketing Director

"Key Web has handled our website since the very beginning, and they have delivered top notch service every step of the way. Highly recommended!!!"

Kevin Baker



Expand Your Business Success With Professional Web Design in Roanoke, VA

You’ve put a lot of work into your company, and it deserves to be seen.

When your Roanoke business joins the online world, it has more opportunities to grow. By partnering with a digital marketing agency that specializes in web development services, you can receive a quality website that effectively markets your services to the right people.

Key Web can give you a web design that’s both user-friendly and search engine-friendly – a combination that gives you a competitive advantage in a saturated market.

Schedule a free consultation today and get more customers in the door.

Common Website Design Questions

The cost of a custom website design varies from company to company.

The price will depend on the complexity and number of pages on your site. For example, a simple brochure-style website might only have 1-3 pages and can take less time and resources to complete than an eCommerce site with multiple product categories that has more complex functionality.

We offer our discovery session as a standalone service to help you determine the scope of your project. It’s a cost-effective, minimal process that can be essential to outlining the details of your website design and marketing strategy.

When we finish designing your website, we will train you on how to operate it so you can make updates whenever you like. Our training session will be recorded so you can always refer back to the video if you forget anything.

We will always be a phone call or email away if you do not feel comfortable making updates to your website. Charges may vary depending on the scope of the request, but typically we will not charge for minor content updates that need to be made.

Custom website designs are just one of our select digital marketing services offered.

We also offer specific services that tie into your website such as:

Key Web’s 15+ years of web design experience has spread across various industries.

From service-based businesses to product and SAAS companies, Key Web’s discovery process helps transfer knowledge of your business to our team of web designers, developers and copywriters to build a truly personalized website that can grow your business; regardless of industry.

Learn more about our Discovery Session.

Short answer: It depends.

Long answer: Client responsiveness, functions & features, page count and content acquisition are just some of the larger factors that come into consideration when determining the length of time it takes to design your custom website.

The biggest factor that affects the web design timeline is content creation and acquisition.

It can be overwhelming to handle the responsibility of writing all of the pages your website needs while you run your business. That’s why we offer full content creation services to take the burden of extra homework off your plate.

We’ll focus on creating conversion-focused content so your website can continue to be built without any writing delays.

Your website will be designed with initial Search Engine Optimization (SEO). This means we optimize the content and site to be search-engine friendly based on industry research. This is a great first step in generating a solid foundation for your online presence.

Initial SEO is not a guarantee of first-page rankings. But it helps increase your chances of visibility as opposed to a website design without any SEO strategy applied.

For that reason, it is recommended that you look into an SEO maintenance plan that can take your website to the next level against your competitors. Visit our SEO page to learn more about these plans.


A website is only as good as the content that is on it. Your customers will read about your company to see if you are a good fit for them.

Our copywriters use traditional conversion-centered practices to promote your services, the features they offer, the benefits of those features and why you’re the right company for the job.

Learn more about our website copywriting services.

Key Web has designed websites for businesses all across the nation. So if your business is out of state, no problem! Our experience as a web design agency travels well.

With Richmond, VA as our primary location, Key Web mostly services businesses of all industries in web design and more for the following Virginia locations:

and more!

Gain More Leads, Produce Bigger Profits and Grow Your Business

Let our team of experienced digital marketing specialists guide you on the path to success that your company deserves.