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3 Key Concepts to Making the Dream Work: Inside Scoop

  • Rachel Denison
  • Aug 07, 2017

Here at Key Web Concepts, we can talk a big game about the importance of collaboration and hard work, but how do we actually get things done as a team? What makes our process successful and stand out from our competitors?

Below are several habits and techniques we’ve refined over the years to promote effective teamwork and make the dream work:

1) Not all about the cha-ching

Yes, quality websites and optimized posts are crucial for the success of businesses in Richmond, but it’s easy for agencies to get caught up in projects and forget that it’s not just about the profit. At the end of the day, it’s about people. Our clients are brave individuals who endure the risks of starting their own companies in a competitive marketplace.

Because these gritty endeavors deserve recognition and guidance, we make it our aim to always keep the people in mind as we work with them to build their brands. Maybe they’re starting their own counseling practice or maybe their goal is to support the education of marines through a charity foundation, but regardless of the vision, they are the dreamers – the doers – the overcomers. And as people who specialize in sharpening identities, we care deeply about seeing local businesses flourish, one brand at a time.

So keep in mind:

  • Empathy is important within a team
  • We’re all on the same level
  • Projects may come and go, but relationships with people last

2) An idea’s an idea, no matter how small

Whether it’s a website redesign, social media post, or optimized piece of content, every person within the team qualifies as a “user” and thus can give an opinion regarding their experience. Although it can be frustrating to receive constructive criticism sometimes, it’s crucial for the development and refinement of whatever you’re writing, producing, or designing.

One way Key Web Concepts follows this principle is through brainstorming sessions. Within these meetings, we voice our preferences and concerns in order to explore all possibilities. Nothing’s off the table since it’s essential to allow a free flow of thoughts until you decide to sort through and narrow down the options.

Brainstorming sessions not only promote out-of-the-box ideas, they also bring employees closer together as they bounce ideas off each other and collaborate in order to find the best solution. Regardless of someone’s title skillset, everyone is involved and has a voice, because seeing all sides encourages a well-rounded discussion.

3) Stay hungry my friend

Last but not least, it’s vital to remain willing to learn together as a team. Even if you’ve excelled in certain aspects of serving your clients or customers, there’s always more to discover and master.

For example, one area that every employee at Key Web Concepts has learned more about is search engine optimization. Since SEO is critical to improving website visibility and increasing traffic, we each had to study and adapt to the tactics behind optimizing content/design. Although learning new information can be challenging, it’s worth it for the constant growth of your company.

So stay hungry for knowledge and fresh lessons, because the more your team grows, the more you’ll succeed and see your dreams come into fruition.
We hope you found these tips helpful and that your team masters effective collaboration. If you have any questions or want more advice for the success of your business, please don’t hesitate to reach out – we’re here for you.

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