Shedding Light on a Hidden Gem
Located in the heart of commercial Hull Street in Midlothian, Sycamore Jewelers stands modestly among neighboring retail giants like Old Navy, Barnes & Noble, and Pier 1 Imports . The local jewelry store has been in business for almost two decades, selling a variety of fine jewelry and providing cleaning, repair, and appraisal services. They also offer custom and designer engagement rings for the many glowing couples who come to Sycamore from all over the greater Richmond area. Sycamore’s personal approach to customer service is only an accessory to their beautiful and diverse selection–all they needed was a website that properly communicated their prominence.
Sycamore Jewelers’ owner Joe Cheslock was looking for an updated logo and a user-friendly website that effectively markets their outstanding reputation in fine jewelry, and that features quality images of their inventory. Joe and the Sycamore team were very involved in the feedback process as they provided us with content and design suggestions. With the target market and Sycamore’s personality in mind, Key Web was able to design a timeless logo and deliver a clean, modern, and sophisticated website with large imagery and user-friendly navigation. Features include a wish list, recently viewed products, a diamond search, and other small hover animations. As is the case with jewelry, we believe that the little details make a big difference in a website.
Visit the live site here.