Designed for Speed
Travis Whittle, the owner of Pit Crew, came to Key Web Concepts with the need for a modern website to better market his waste removal services to car wash companies across the country. Pit Crew is known for their speedy work, so when our designer, Nora, met with Travis, she knew she wanted to incorporate a race-car feel into his website, especially since his logo is a checkered flag.
Nora designed a clean and modern website that highlights Pit Crew’s services, locations, and community involvement. Nora wanted to reinforce Pit Crew’s brand by applying the same black and red colors from their original logo into their new website. Because Pit Crew does the “dirty work” behind the scenes at car washes, Nora included bold call-to-actions that were designed to target potential new clients for Pit Crew. She also wanted to highlight some of Pit Crew’s satisfied customers with testimonials and links to their customer’s webpages.
Travis Whittle is proudly involved in the community of Richmond, Va., and wanted to be sure that Pit Crew had a page for their involvement as well. Nora created a news section where Travis could easily add updates of his most recent volunteering projects, as well as inform users of any upcoming events.