Polishing a Diamond in the Farm
The quaint town of Farmville, Virginia is home to a very modest selection of dining, boutiques, and bakeries. Among these businesses are quite prominent retailers who are sometimes overshadowed by the town’s historical value in the Civil War and the presence of one of the oldest institutions in Virginia: Longwood University. Caryn’s Bridals, Formals, and Tuxedos is among these distinguished businesses.
Located in the Heart of Virginia, Caryn’s draws brides from all over the state and northern North Carolina to browse their stunning selection of bridal gowns, bridesmaid dresses, and other formal wear. The quality of their brands and phenomenal customer service has helped to bring in many repeat and referral customers, but they needed a website that accurately reflects their merit as a renowned bridal salon, one that will help them stand out as the acclaimed Farmville destination that they are.
The Key Web team worked together with Caryn’s marketing specialist to deliver a website that did just that. With its modern and fluid design, shoppers are able to sort through products and easily find the gown or tux that fits their special occasions. The website features a responsive design, a great convenience for shoppers who browse on a mobile device. Shoppers are also able to save and compare their favorite products through a wish list feature. In an industry where visual presentation is key to selling products, creating an attractive website design was critical to the project. Our designer delivered with a design to match the elegance of the salon’s products, and the functionality to best serve its shoppers.
Visit the live site here.