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Almost 18 years ago, when my wife and I were first planning the move to Virginia from the frozen tundra of Buffalo, NY, I was assigned the task of driving to Richmond to first look for a job and then look for a home. The job hunt went remarkably well as I secured a [...]
As technology continues to infuse itself into every aspect of our daily lives, the need to keep up with the way people are using this technology is becoming more and more important. 10 years ago, only 34 million people in the U.S. had a cell phone. Today, a cell phone is a MUST with [...]
Key Web Concepts is in the process of organizing our 3rd Annual Christmas Family Program where we identify families in the Chesterfield, VA area that are in financial crisis this Christmas and have small children who may not get much for Christmas this year without some help. It is very similar to the Christmas [...]
Regardless of your website’s function (e-commerce, organizational, non-profit, etc.), the home page is like a storefront window. It is a peek inside of your website. And if it is not appealing or intriguing, then chances are it is the only thing your users will see because they will likely move on very quickly. I have [...]
In my last post, I began discussing the basics of selecting the right colors to fit your business/organization/group/competitive riverdance troupe. As promised, I’m now going to delve a bit deeper into how color can really be used to enhance a design (logo, website, print materials, etc.), with some real world examples. If used intelligently, color [...]
Usability is the technical term for how we use things and with what effort. It is a vital element of a website that affects the success of your website. It takes careful planning and research to make a website usable.
Branding is one of the single most important factors in determining how your company is perceived by potential customers. Not a big surprise to most. It will define your business’s appearance, its personality, its demographic and even its values. Perhaps more than any other factor, the colors you adopt are central to creating this first [...]
If you have ever wondered how to Flush the DNS on your PC so that it stops seeing an old cached site and begins looking for the updated ones…. here is a cheat sheet! 1. Go to “Run” in your start menu. (Windows 7 users can just click in the “search programs and files box” [...]
Watch out for suspicious looking invoices that warn of your domain’s upcoming expiration date, and emails that state that your domain transfer is incomplete at this time. The Domain Registry of America has been found to send both direct mail and emails that pose as legitimate “reminder” notices…but really trick people into transferring domain registrations [...]
What Makes a Good Logo? A new business owner has a lot to consider. With all the frenzy of starting a business, thinking extensively about a logo isn’t always a high priority. People know they need a logo, but they don’t fully understand what a logo is or what it does, and how to make [...]
Ever wonder where the rest of the world is in the broadband market? How fast are people getting to the internet worldwide? Recently a study of broadband penetration rates around the world was in the news, because the US has fallen to 24th place worldwide, at 53%. Now comes word that the Australian Prime Minister [...]
What is SEO, Really, and Why Should You Care? Short for search engine optimization, the process of increasing the amount of visitors to a Web site by ranking high in the search results of a search engine. The higher a Web site ranks in the results of a search, the greater the chance that that [...]