Posted August 1st, 2010 by J Ivy
Identity and branding. Outside of the design world they are not really talked about, even though they could be the most important things (if done right) a company can do to build customer relationships, increase sales, and maximize profits.
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Posted July 6th, 2010 by J Ivy
Your logo is the first impression a customer has of you. Maybe they see it on your website, or on a business card given to them by a friend or a mailer sent to them. Wouldn’t you want to be represented by something that says “you?”
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