As technology continues to infuse itself into every aspect of our daily lives, the need to keep up with the way people are using this technology is becoming more and more important. 10 years ago, only 34 million people in the U.S. had a cell phone. Today, a cell phone is a MUST with over 310 Million people depending on these devices to keep in contact with loved ones and business associates. My 12 year old assures me that he must be the only middle school student that does not have a phone!
In the same respect, while websites were not uncommon 7-10 years ago, it was rare to see many Mom & Pop businesses jumping at the opportunity to get their business online. The Yellow Pages was still the best way to reach their target market.
Fast forward to 2011. The Yellow Pages is dying. Direct Mail is on the decline. Smart Phones & iPads are commonplace in business as well as the residential market. People no longer ask you to “mail a brochure.” They ask for your web address.
While a large percentage of business owners still don’t know how it all works… they know that their target market has changed the way they search for products and services. A comment we hear quite often is: ” I don’t know what it involves… I just know I need to get my business on the internet!”
As many have learned, getting on the internet is only the first step. It’s not as easy as just grabbing a domain and throwing up a few pages through a free site-builder. There often is a false impression that thousands of people will start flooding to their website just because it exists. Without proper design and good search engine optimization, people quickly realize the old adage “You get what you pay for” rings true in website design as well.
Your website is your new storefront to the world! Finding someone that can help build one that will inspire confidence and be easily found on search engines is critical.
Give us a call and schedule a free consultation so we can better educate you on “how it all works.” Let us help you do it RIGHT.. the first time!
Key Web Concepts, Inc.